- Work with clients to develop an email marketing strategy to build relationships, increase sales, drive web site traffic, or promote events.
- Develop the design and technical aspects of email newsletters, email postcards, email alerts and e-flyers, often based on flexible templates.
- Help build up opt-in email lists.
- Develop and refine content for email newsletters and email postcards
- Test, mail and provide reports on campaigns.
- Provide a full email management service, if required.
"Real Marketing has given us a planned approach to marketing with much better literature, and our combined email marketing and direct mail campaigns are generating valuable leads."
Client's Managing Director
"Surveys have also found that email marketing campaigns can be 10 times more likely to engage response than their direct mail counterparts."
Brand Strategy, 24 April 2001, Digital