Whiteboard Marketing Planning - Real Marketing Plans for Small Business

Indeed, the problem is not that the owners of small businesses in this country don’t work; the problem is that they’re doing the wrong work. As a result, most of their businesses end up in chaos – unmanageable, unpredictable, and unrewarding.
Michael Gerber, The E-Myth Revisited

Michael Gerber, The E-Myth Revisited 7th January 2016

Marketing Plans Keep You Focussed

Most of us operate businesses in highly competitive markets where hard work and recommendations are not enough to grow our business.

Unplanned marketing wastes money because unfocused, scatter-gun approaches don’t work, and marketing budgets are often squandered in the wrong areas.

Real Marketing has created well over 150 marketing plans for small and medium sized businesses; so, we know how to pull together practical, hard working plans quickly.

Develop a Marketing Plan in 2 or 3 Days

Real Marketing Specialists uses a tried and tested process for developing a marketing strategy, specially developed for SMEs. Let us help you capture your marketing strategy and tactics in one of our brief, working marketing plans. We can develop a short marketing plan for you in as little as 2 or 3 working days.

The planning process involves working with your management team to run a Real Marketing Audit of your current marketing, and then conducting customer, competitor and market research. Whatever is needed. This will draw out your key issues and strategic options.

You should use your plan as a living, evolving document which is not set in stone. It should be regularly updated with new information and campaigns.

Too often, good plans and campaigns can be spoilt by poor execution; some businesses have a good plan but don’t spend enough time implementing it, or they execute it badly, in a hurry, in part and without discipline. Read out blog How to execute your marketing plan for maximum ROI.

Ensure you have sufficient resources to follow through on your plans properly, particularly in terms of people. If you are still struggling to make progress, write down what is holding you back.

A good first step towards reviewing your marketing is our Real Marketing Fitness Test which should take you no more than 5 to 10 minutes to complete. Complete it now!

We’ll send you a marketing fitness score and some feedback on the areas of your marketing that you could work on. Plus, if you want more in-depth advice on how to improve your marketing, we offer a free follow-up call or a meeting (subject to your location).

Speak to Christopher Lamotte (via email or on 07957 870071) for more information.

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