Complete Marketing Consultancy for Small Businesses
Real Marketing Specialists is a full service marketing consultancy, a multi-channel marketing consultancy for small and medium sized companies (SMEs). We plan and execute marketing strategies and campaigns across all key traditional and digital channels, creating the right marketing mix, and blending the power of offline and online channels.
We’re a one-stop shop for marketing, from thinking to doing, from strategy to detailed execution. This ensures that whatever your marketing challenges, we’ll develop an integrated, cost effective approach to your marketing so that you can grow your business, achieve your goals and build your brand.
Real Marketing will inject clarity, focus and energy into your marketing.
We are often retained as virtual marketing managers, as flexible outsourced marketing managers, and also on specific projects.
Most Real Marketing projects start with the development of a short, practical marketing strategy and plan, which we go onto execute for our clients. We work daily on: websites, copy writing, search engine optimisation (SEO), social media marketing, email, content marketing, video marketing, PR, branding and strategic planning. We help our clients build successful businesses.
Whatever your marketing challenges, we’ll work with you to develop a strategic, cost effective approach so you that your marketing investment really works and you don’t waste your budget:
- Creating clear practical marketing strategies
- Generating leads and improving conversion rates
- Raising profiles
- Generating profitable sales
- Building brands
- Ensuring marketing budgets are hard-working & measurable
- In short, helping you achieve your goals
Christopher Lamotte has worked with more than 170 small and medium sized businesses successfully delivering results-driven, holistic marketing consultancy for 28 years and in internet marketing for over 20 years.
Why ‘Real Marketing’? Our Values
At its core, marketing is about putting your customers at the heart of your business. We passionately believe that all successful businesses must understand their customers needs and wants, and have mastered strategic marketing.
That’s why we describe ourselves as ‘marketing evangelists’.
Yes, we’re very enthusiastic about marketing! We love marketing and business, and want to help your business grow successfully on firm foundations.
Our focus on growing our clients’ businesses is represented by our logo; this is based on the Koru, a Moari symbol of growth and evolution, a spiral that echoes an unfurling fern. A spiral is also an ancient symbol of progress and growth, particularly in Celtic cultures. Our mission is to help businesses progress, evolve and grow with ‘real’ marketing.
We build brands and drive profits, creatively and professionally, stimulating spirals of growth and evolution.
We value trust, integrity, partnership and professionalism, and work with many of our clients for the long term.
Christopher is a chartered marketer, has an MBA (University of Warwick), a Diploma in Digital Marketing (IDM) and is a former, practising chartered surveyor.
Christopher has extensive experience of managing rapidly growing businesses, launching new products, advising start-ups and working with challenging turn-arounds. This has included management and board level experience at telecoms and software businesses:
- ScottishTelecom (became Thus plc), where he launched a new nationwide consumer telephone service.
- Orbital Software plc where he managed and launched pioneering knowledge sharing products and services.
- Phonebox, where, as Marketing Director, he helped turn around this innovative business (became Vianet plc).
- An e-learning software start-up where he grew the business as Marketing Director.
The partners have also worked in marketing roles at The Boroughloch Consultancy, David Clark Associates (Marketing & Management Consultancy), IMP, Merchiston Castle School, Cargilfield School, Loretto School, Winton Castle and Ogilvy Chalmers.
Christopher honed his start-up and entrepreneurial skills the hard way by building his own ambitious social enterprise, an e-commerce start-up: an online holiday letting marketplace, a specialist niche Airbnb called Yes Holidays. So, he understands the immense challenges of being an entrepreneur!
A former practising chartered surveyor, Christopher has also worked in property development, investment and agency with Quality Street Residential Investments, Brixton plc, Chestertons, King & Co (now King Sturge) and Ryden.